MARKET DEMOGRAPHICS |
| Under 18: 28% | Age 18-34: 27% | Age 35-49: 20% | Age 50-64: 13% | Age 65-over: 12% |
Caucasian: 17% |
African American: 52% |
Hispanic: 28% |
Other: 3% |
White Collar: 66% |
Blue Collar: 34% |
FACILITY SPECS
| Viewing Room: Focus Group Room: Kitchen: |
No No Full Test |
Number Of Stores: 150
ANCHOR STORES
Carson Perie Scott
J.C. Penney
Montgomery Ward
Sears