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MARKET DEMOGRAPHICS |
| Under 18: 20% | Age 18-34: 25% | Age 35-49: 25% | Age 50-64: 20% | Age 65-over: 10% |
Caucasian: 87% |
African American: 10% |
Hispanic: 1% |
Other: 2% |
White Collar: 80% |
Blue Collar: 20% |
FACILITY SPECS
| Viewing Room: Focus Group Room: Kitchen: |
No No Full Test |
Number Of Stores: 152
ANCHOR STORES
J.C. Penney
Dillards
Sears
Castner Knott